Heather Andrew

Biography

A graduate of Cambridge University, Heather has over 30 years’ experience in the areas of marketing, market research and media strategy. Prior to joining Neuro-Insight, Heather had roles as marketing director for part of Rowntree Macintosh (now Nestlé) and for a satellite television station. Moving into consultancy, she worked as a marketing and strategy consultant with PWC and Oxford Strategic Marketing where she specialised in media work, and in developing marketing and communication best practice for blue chip multinationals. Heather has been working in neuro-marketing for over ten years, and is one of the founders of Neuro-Insight’s UK operation.

Research Interest

marketing, market research and media strategy.