Dr William Casely
 Lecturer
                            Management                                                        
The Business School University of Exeter
                                                        United Kingdom
                        
Biography
William Casely joined the Business School in 2012 on the ‘Practitioner Research Fellowship Scheme’; he is a lecturer in Business Management. Prior to joining, William gained 28 years’ experience working in the retail industry, 16 of them in Senior Management roles. Trained at Harrods, he has worked with a mix of retail names across a mix of retail sectors. Career progression with Debenhams culminated in him managing their Oxford Street store, before he moved across town to Kingston as General Manager of Bentalls. As Chairman of Kingston Town Management Ltd he developed one of the earliest town centre management organisations in the country. He returned to Knightsbridge appointed as the first General Manger of Harvey Nichols and during this tenure became a Group Director at the Oxford Retail Summer School, Keble College. Returning to his roots in the South West, William became Managing Director of the Otter Nurseries Retail Group. He completed his MBA at the University of Exeter in 2012 graduating with a Distinction. William’s research interest lies within the fields of Entrepreneurship, and more specifically, Corporate Entrepreneurship. He recently completed his PhD thesis titled, “An analysis of intelligent failure within corporate entrepreneurship.”
Research Interest
Business Management