Rick Gomez
Executive Vice President, Chief Marketing Officer
Marketing
AIMIA
United States of America
Biography
Mr. Rick Gomez is Executive Vice President, Chief Marketing Officer of the Company. Mr. Gomez's leadership has been instrumental in driving growth in Target's signature categories of Baby, Kids, Style and Wellness. He championed the company's renewed emphasis on deeper, more personal guest research and the establishment of Target's Guest Center of Excellence. He has also driven some of Target's most memorable marketing initiatives, including the award-winning live commercials during the 2015 and 2016 Grammy's telecasts and the marketing communications for Target's record-breaking Lilly Pulitzer partnership. Prior to joining Target, Gomez held several roles at PepsiCo, Quaker Oats and MillerCoors, where he focused on integrated marketing, brand building and customer engagement.
Research Interest
Marketing, Integrated Marketing, Brand Building and Customer Engagement