Stephen Banning

Biography

Stephen A. Banning researches media effects focusing on the third-person effect, agenda setting and persuasion. Banning has published over thirty peer reviewed scholarly articles in journals including American Behavioral Scientist, Journalism and Mass Communication Quarterly, Mass Communication & Society, Newspaper Research Journal, Communication Quarterly, Communication Research Reports, Visual Communication Quarterly, Journalism History,Journal of Applied Communication, American Journalism, Public Relations Review and Journal of Advertising Education. Banning worked professionally in radio, television, public relations and advertising before coming to academia. He currently teaches advertising courses in addition to research methods and media theory. He reviews for a number of scholarly journals and is on the editorial board of the Journal of Broadcasting and Electronic Media, Mass Communication & Society and Journal of Computer Mediated Communication.

Research Interest

Advertising