Business & Management

Business & Management Experts

Williams Goodwyn

Chief Administrative Officer and Secretary
United States of America

Williams Goodwyn


Will Goodwyn is Vice Chairman, Chief Administrative Officer and Secretary of Coca-Cola Bottling Company UNITED, Inc.  Having joined Coca-Cola UNITED in 2000, Will has previously held the positions of Executive Vice President, Corporate Secretary and General Counsel. Will is also a Director of Southeastern Container, Inc., where he has served since 2004. He also represents Coca-Cola UNITED on the Industry Issues Committee of the Coca-Cola Bottlers’ Association and has recently been elected to its Board of Governors. Will received his BA degree from Vanderbilt University where he graduated summa cum laude and a member Phi Beta Kappa. He is also a graduate of Yale Law School. Prior to joining Coca-Cola UNITED, Will was a partner for 12 year with Bradley Arant Rose and White LLP. He is a member of the American Bar Association, Alabama State Bar Association and the Birmingham Bar Association. Will’s civic involvement includes serving as a member of the Greater Alabama Council of Boy Scouts Executive Board, a Trustee of Birmingham-Southern College and a director of The Cahaba River Society. He is also a member of the Birmingham Rotary Club and has served in the past as a director of the Alabama Symphony. Will and his wife, Maura, have three grown children. They all reside in Birmingham, AL. 

Research Interest

 His research interests are in the field of business and management.

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