Gretchen Littlefield
President
nfogroup Data Solutions
Data Co
United States of America
Biography
As President of Infogroup Data Solutions Gretchen is responsible for the overall management, strategic planning and growth of the acquisition marketing divisions of the company. Her vision of helping marketers acquire customers with higher value and loyalty through data driven campaigns, has grown many of the country’s top brands. Prior to joining Infogroup, she launched the fundraising program for a national organization which raised over $80 million in two years. Gretchen is involved in leadership roles with charitable and nonprofit organizations. She has previously served on the Board of Directors of the Children of Uganda, a charity focused on the care and education of orphans in Uganda. Gretchen currently serves as Co-Chair of Marketing Edge, a nonprofit organization whose mission is to educate, develop, grow and employ college student in the field of marketing. She is also serves as Vice Chair of the Data and Marketing Association’s Nonprofit Federation, an organization that advocates for nonprofits on postal, regulatory and legislative issues. Gretchen holds a Bachelor’s of Art degree in Political Science from Trinity University, Washington, D.C
Research Interest
As President of Infogroup Data Solutions Gretchen is responsible for the overall management, strategic planning and growth of the acquisition marketing divisions of the company. Her vision of helping marketers acquire customers with higher value and loyalty through data driven campaigns, has grown many of the country’s top brands. Prior to joining Infogroup, she launched the fundraising program for a national organization which raised over $80 million in two years. Gretchen is involved in leadership roles with charitable and nonprofit organizations. She has previously served on the Board of Directors of the Children of Uganda, a charity focused on the care and education of orphans in Uganda. Gretchen currently serves as Co-Chair of Marketing Edge, a nonprofit organization whose mission is to educate, develop, grow and employ college student in the field of marketing. She is also serves as Vice Chair of the Data and Marketing Association’s Nonprofit Federation, an organization that advocates for nonprofits on postal, regulatory and legislative issues. Gretchen holds a Bachelor’s of Art degree in Political Science from Trinity University, Washington, D.C
