Sohn, Youngju
Associate Professor
Arts and Communication
Florida Institute of Technology
United States of America
Biography
Ph.D. The University of Georgia M.A. Florida State University B.A. Ewha Womans University, Seoul, Korea
Research Interest
Corporate reputation Crisis communication Corporate social responsibility Organization-public relationship Persuasion / Consumer behavior Research Methods / Statistics
Publications
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Sohn, Y. & Lariscy, R. A. (2012). Resource-based crisis management: The important role of the CEO’s reputation. Journal of Public Relations Research, 24(4), 318-337.
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Sohn, Y. J., & Lariscy, R. W. (2014). Understanding Reputational Crisis: Definition, Properties, and Consequences. Journal of Public Relations Research, 26(1), 23-43.
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Sohn, Y. & Lariscy, R. A. (2015). A “Buffer†or “Boomerang� — The Role of Corporate Reputation in Bad Times. Communication Research, 42(2):237-259.
