Jakob D. Jensen

Biography

I am currently an Assistant Professor at the University of Utah jointly appointed in the Department of Communication and the Department of Health Promotion and Education as well as a member of the Cancer Control and Population Science Program at the Huntsman Cancer Institute. As an Assistant Professor of Strategic Communication I am interested in the design/evaluation of messages intended to change the attitudes/behaviors of mass audiences. My research has examined the strategic communication of health information, with a special focus on cancer. At the undergraduate level, I teach introductory strategic communication courses that train students to work in public relations, advertising, and (more generally) campaign design/evaluation. At the graduate level, I teach courses on health communication and measurement. This explains my joint appointment in Communication and Health Promotion & Education as well as my participation in interdisciplinary cancer control groups.

Research Interest

Health Communication