Lu Zhang
Assistant Professor
Hospitality Business
Michigan State University
United States of America
Biography
Dr. Lu Zhang is currently working as a Assistant Professor in the Department of Hospitality Business, Michigan State University , USA. His research interests includes Business & Economics. He /she is serving as an editorial member and reviewer of several international reputed journals. Dr. Lu Zhang is the member of many international affiliations. He/ She has successfully completed his Administrative responsibilities. He /she has authored of many research articles/books related to Business & Economics.
Research Interest
Business & Economics, Hospitality Business
Publications
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"Sustainability communication: The effect of message construals on consumers’ attitudes towards green restaurants Line, N. D., Hanks, L. & Zhang, L. Aug 1 2016 In : International Journal of Hospitality Management. 57, p. 143-151 9 p."
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"Online Reviews: The Role of Information Load and Peripheral Factors Zhang, L., Wu, L. . L. & Mattila, A. S. Mar 1 2016 In : Journal of Travel Research. 55, 3, p. 299-310 12 p."
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"Luxe for Less: How Do Consumers React to Luxury Hotel Price Promotions? The Moderating Role of Consumers’ Need for Status Yang, W., Zhang, L. & Mattila, A. S. Feb 1 2016 In : Cornell Hospitality Quarterly. 57, 1, p. 82-92 11 p."