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Business & Management Experts

Rhona Macdonald

Marketing and Business Development
Moredun Scientific,
Moredun Research Institute
United States of America

Biography

Rhona leads marketing and business development activities for Moredun Scientific, the contract research arm of the Moredun Group. She is also accountable for the development and implementation of commercial strategies to maximise revenues and uptake of diagnostic tests and research tools developed at the Moredun Research Institute. She has more than 20 years of commercial experience in the life sciences and animal health industries. Prior to joining Moredun she worked for GE Healthcare where her roles included leading teams in strategic marketing, European sales and marketing communications. She holds a BSc in Microbiology from the University of Edinburgh and a post graduate diploma in Marketing.

Research Interest

Marketing and Business Development

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