Allen Adamson
Adjunct Associate Professor
Department of Marketing
NYU Stern School of Business
United States of America
Biography
Allen Adamson is a noted industry expert in all disciplines of branding and marketing. He has worked with a broad spectrum of consumer and corporate brands in industries ranging from packaged goods and technology, to health care and financial services, to hospitality and entertainment, as well as brands in the non-profit sector. Given his perspective and depth of experience, Allen is able to help his clients not simply understand, but, more critically, put into play practical strategies that generate long-term business value and increased brand equity.
Research Interest
Brilliant Execution,guidance for non-profit organizations, a global brand consulting and design firm