Business & Management

Business & Management Experts

Richard Mathisen

Coles College of Business
Southern Polytechnic State University
United States of America


Dr. Richard Mathisen is a Professor in Marketing & Professional Sales   Education: PhD - Michigan State University; MBA - Michigan State University; BS - Michigan State University.

Research Interest

 Business to Business Marketing Product Development Marketing Strategy.


  • Communiversities: A Unique Outreach Opportunity for Business Schools

  • Online vs. Face-to-Face Learners: An Exploratory Study of Students in Undergraduate Marketing Courses

  • Marketing Business Incubators and Accelerators: A Profile of Centers in the Southeast United States

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