Suraj Commuri
Associate Professor
Marketing
University at Albany
United States of America
Biography
Associate Professor Suraj Commuri’s expertise includes insight into marketing trends, as well as brand counterfeiting and consumer-generated content. He previously served as a research consultant for multinational brands entering Asian markets. Prior to coming to UAlbany, Commuri was at the University of Missouri, where he taught at their College of Business and the interdisciplinary Center for the Digital Globe.
Research Interest
Household decision-making; brand counterfeiting; Internet word-of-mouth; consumer-generated content
Publications
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Commuri, Suraj, and James W. Gentry. "An Overview of Global Family Policy: Introduction to the Special Issue." Journal of Macromarketing 30.4 (2010): 316-319.
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Harrison, Robert L., James W. Gentry, and Suraj Commuri. "A grounded theory of transition to involved parenting: The role of household production and consumption in the lives of single fathers." Gender, Culture, and Consumer Behavior. Taylor and Francis, 2012. 337-67.