R. Bret Leary
Department of Marketing
University of Nevada reno
United States of America
Biography
B.S. Clemson University M.S. Clemson University PhD University of Wyoming
Research Interest
Marketing Management and Strategy Marketing Communications Marketing and Societal Issues Marketing Ethics and Ethical Behavior
Publications
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Upadhyaya S, Vann RJ, Camacho S, Baker CN, Leary RB, Mittelstaedt JD, Rosa JA. Subsistence consumer-merchant marketplace deviance in marketing systems: Antecedents, implications, and recommendations. Journal of Macromarketing. 2014 Jun;34(2):145-59.
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Upadhyaya S, Vann RJ, Camacho S, Baker CN, Leary RB, Mittelstaedt JD, Rosa JA. Subsistence consumer-merchant marketplace deviance in marketing systems: Antecedents, implications, and recommendations. Journal of Macromarketing. 2014 Jun;34(2):145-59.
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Leary SC, Cobine PA, Kaufman BA, Guercin GH, Mattman A, Palaty J, Lockitch G, Winge DR, Rustin P, Horvath R, Shoubridge EA. The human cytochrome c oxidase assembly factors SCO1 and SCO2 have regulatory roles in the maintenance of cellular copper homeostasis. Cell metabolism. 2007 Jan 31;5(1):9-20.
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Leary RB, Vann RJ, Mittelstaedt JD, Murphy PE, Sherry JF. Changing the marketplace one behavior at a time: Perceived marketplace influence and sustainable consumption. Journal of Business Research. 2014 Sep 30;67(9):1953-8.
