Joo Baek Kim

Biography

Education: PhD Information Systems & Decision Sciences Louisiana State University 2015 MIS (Master of Information Systems) Information Systems University of Arkansas 2008 MMM (Master of Manufacturing Management) Manufacturing Management Pennsylvania State University 2007 MBA Business Admi Seoul National University, Seoul, Korea 2005 BBA Business Ad Seoul National University, Seoul, Korea 2003 Dr. Kim joined WPI in August 2015. His educational background is in Operations Management and Information Systems. His research interests include: use of serious games in business education/training, gamification in business, IT strategy in organizations, organizational technology adoption, and pragmatic use of qualitative/quantitative research methods. All these research interests are concluded with one ultimate goal; effective use of Information Systems and Technology to improve our society. He has been working on several research projects, a couple of which were published in the Americas' Conference on Information Systems (AMCIS) Proceedings. He also co-authored a chapter of the book titled, MBA for the Curious: Why Study an MBA? Before he got into academia, he had worked for Samsung Economic Research Institute (SERI) and Korea Information Society Development Institute (KISDI).

Research Interest

Serious Games, Gamification, Use of Games in Business; Business Analytics, Online User Behavior, Online Customer Review (eWOM); Information Technology Adoption, Social Aspects of Technology, IS Implementation; Multilevel Research, Statistical Analysis Methods; Qualitative Research Methods